Satalia turns business challenges into AI-powered solutions

From marketing effectiveness to optimised workforce and supply chain logistics, our AI can help.

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We blend expert consultation with enterprise AI to get the results you need.

It all starts with us understanding your specific challenge. Only then do we select, integrate, or build the technology to solve it – handpicking the optimal blend of data science, machine learning, generative AI, simulations, and optimisation in the most effective combination.

It’s how we’ve delivered outstanding results for clients since 2008 – long before AI was mainstream.

About Us

Unique AI capability

We build solutions, run simulations, and develop AI strategies that accelerate your business. We continually improve our AI models, combining data science and optimisation in a way very few AI companies can. For you, that means invaluable insights that drive better decisions.

Our tech integrates with your systems and workflows, so it scales in your environment. With safeguards, our AI can learn and improve over time. At every step, we focus on your ROI.

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Key areas of focus

AI for marketing

We help you understand your B2C audiences and B2B buying groups like never before. Elevate your creative. Produce compliant content efficiently at scale. Optimise it across channels. Understand audiences. Our advanced AI models, called Brains, are already delivering the marketing campaigns of the future.

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AI for transport, supply
chain & logistics

Maximise savings, minimise environmental impact, and enhance customer experience with our AI solutions for transport, supply chain, and logistics. Our technology delivers precisely what you need—more efficiency, less waste—and operates seamlessly at scale, in real time.

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AI for workforce

You want to attract, develop and retain the best talent. Satalia builds AI systems that understand, match, and balance your people with the ever-changing demands and rules of your business. Improve the employee experience and reduce bias, while maximising productivity and efficiency.

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AI strategy & consulting

You need a business strategy that’s updated for AI. We help leaders establish a clear vision, align it to objectives, and develop a framework to guide your decisions around AI. We help teams implement strategy, and we advise on the talent, partners and technologies that help you succeed.

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AI simulations & digital twins

You can prove that a new approach will work, rather than just speculate. Our synthetic data generators model scenarios, and our digital twins simulate outcomes. Determine how to avoid expensive infrastructure changes with better optimisation, while still hitting your critical metrics.

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Case Studies

AI for transport, supply chain & logistics

Route optimisation for DFS

Satalia helped DFS transform their home delivery offering with last-mile delivery technology.

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18%

Increase in fuel efficiency

AI for workforce

Workforce optimisation for leading accountancy firm

Satalia enabled an accountancy firm to work more efficiently to benefit both the employees and their clients.

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Increase in chargeable hours

AI for workforce

Customer journey mapping for UK Telco

Satalia helped a well-known UK telco increase efficiency through customer journey analysis and mapping.

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£59M

Total savings across the workstreams

AI for marketing

Audience Brain: Global CPG

Client research showed significant opportunity to reach and convert new regular customers - but no insights on how to do so.

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AI strategy & consulting

AI strategy for hedge fund

Satalia provide education and support to enable a hedge fund to improve investment effectiveness.

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$320B

Investments reviewed using Data Science

More case studies

Faq

Got questions?
We have answers.

What does Satalia do?

Satalia delivers AI-powered solutions for optimising complex operational processes and decision-making in organisations. We offer solutions for media & marketing, transport & logistics, and workforce optimisation. We also provide AI strategy, consultation, and custom solutions across a broad range of fields and industries. Find out more about our work here.
Who is the CEO of Satalia?

Dr Daniel Hulme, founder and CEO, is a recognised expert in artificial intelligence, an entrepreneur, and a prominent keynote speaker on the ethical implications of AI. Meet Daniel here.
What is the mission of Satalia?

Satalia’s mission is to democratise AI technology to solve the world’s hardest problems and enhance global efficiency through optimisation. We want to help move the world towards a future free from inefficiency and ineffectiveness, where everyone is free to consume and to contribute.
What is the meaning of "Satalia"?

“Satalia” is a term Daniel coined, combining “Sat”, which refers to Boolean satisfiability, a type of NP-complete problem, and “alia” from the Latin phrase “et alia” (often abbreviated to “et al”) meaning “and others”.

So, “Satalia” means “Boolean satisfiability and others”. At Satalia we love solving very hard (NP-Complete) problems and we use many algorithms (Boolean satisfiability and others) to ensure our solutions are better than anything else on the market. Read more here.
What careers does Satalia offer?

Satalia offers careers in AI data science, optimisation, software engineering, data engineering, AI research, consultancy, project management and sales – as well as supporting roles in marketing, finance, and administration. Check out our open positions here.